From Clorox to Kirin to Johnson & Johnson, this year we’ve seen several consumer packaged goods (CPG) giants enter the dietary supplement space, either through acquisitions or major investments.
Leading food and drink makers including Nestlé, Unilever and Coca-Cola have made good progress in the year since Oxfam released its first Behind the Brands sustainability scorecard – and only one company made no progress, according to the NGO.
Use of health and nutrition claims on kids' cereal is widespread, but manufacturers are using them with caution and the majority favor nutrient content claims.
General Mills claims it has improved the nutritional profile of 68% of its product line by sales volume since 2005, reformulating to include more fiber, calcium and whole grains, and less sodium, saturated fat, trans fat and added sugar.
US food giant General Mills has committed to reformulating its category-leading Yoplait yoghurt brand with rBST-free milk – a move it says was prompted by consumer demand.
